Store check is a detailed analysis of the location and the share of presence of products of different brands on the shelves in retail stores.
To date, MillionAgents provides its customers with high-quality data obtained during the calculation of linear meters and inventories on the shelves, shares by facings, and control of the availability of goods on the shelves.
The main customers of this service are the departments of category management and trade marketing of largest manufacturers of FMCG products such as Procter and Gamble, UPECO or Miratorg.
contained in the database of goods
The analysis of the share of goods on the shelf is important to assess the quality of the company’s personnel, namely product managers, customer relations managers, merchandisers and other employees.
In addition, the information about the location and the share of goods on the shelf is a tool of the control over performance of obligations on the part of distributors and shops.
The data obtained during the research of the share of presence of goods on the shelf in the shops enables to provide the leadership of FMCG companies with a full picture of key business processes and their effectiveness.
Our experts will make the calculation of the proportion of the shelf in the shortest possible time.
The service of assessment of product category helps to find weaknesses in the processes of sale of FMCG products through retail chains and individual stores, and promotes the development of new sales strategies.
We use a deep modification of our in-house platform to address specific challenges in the analysis of the location and the share of goods on the shelves.
Visualisation of shelf
available at client’s online account
The technology solution of MillionAgents is used to collect and process data about the share of goods on the shelf, calculation and marking of shelves in stores, to take into account all actions in categories, and for other tasks.
A distinctive feature of our system is the complete automation of various procedures of the analysis of the share of goods on the shelf.
In particular, it consists in automatic calculation of the proportion of goods on the shelf according to the marking, monitoring of compliance of the laying-out with the specified planogram and visual marking on panoramic photographs.
The combination of technological developments and experience with key manufacturers of FMCG products guarantees that our clients receive high quality, reliable and timely data about the location and share of their products on the shelves in stores.